Dr. Rajwinder Kaur

Assistant Professor, Department of Human Resource Management, Symbiosis Institute of Business Management, Noida, Uttar Pradesh

IMPARC ID: IMP-CMP-HRM-UP-2025-2103

Profile Summary

Dr. Rajwinder Kaur is an academician and Human Resource Management specialist with a Ph.D. in HRM, backed by extensive teaching, research, and academic leadership experience across reputable institutions. She has taught a diverse portfolio of HR and OB subjects, including HR Analytics, Organizational Behaviour, Talent Management, HRM, Performance Management, Learning & Development, Compensation Management, and Leadership. She has contributed significantly to institutional development through program coordination, placement leadership, academic event design, faculty development initiatives, and student-led committee structuring. Her research work has been widely published in Scopus and ABDC-listed journals, covering themes such as employer branding, organizational culture, gig economy dynamics, workplace conflict mediation, and HR practices. Her professional journey also includes managerial HR roles in corporate organizations, bringing industry relevance and applied insights into her academic work.

Subject Matter Expertise

Business → Human Resources →
– Employee Training
– Recruitment & Staffing
– Career Counseling (Teaching, mentoring, development programs)

Business, Finance, Economics & Law → Management →
– Management Consulting

Social Science & Humanities → Psychology →
– Organizational Studies

Education →
– Higher Education

Mentorship Offered

Consulting →
– Business Strategy Consulting
– Scientific and Technical Consulting (HR analytics, OB/HRM research support)
– Operations Consulting

Research →
– Scientific and Technical Research
– Systematic Literature Review
– Gap Analysis
– Meta-Research
– Secondary Data Collection

Writing →
– Technical Writing
– General Proofreading & Editing
– Business & Legal Writing
– Academic/Research Writing

Work Experience Summary

Dr. Kaur has served in multiple Assistant Professor roles at Symbiosis Institute of Business Management, SOIL School of Business Design, and Nirma University, teaching an extensive range of HRM and OB courses. She has contributed to placement activities, academic event coordination, faculty development programs, student council creation, and research guidance. She brings 8+ years of industry experience as an HR Manager and Executive in leading organizations, strengthening her academic work with practical insights.
Institute Name: Symbiosis Institute of Business Management, Noida
Job Title: Assistant Professor
Description: Teaching HRM, OB, Learning & Development, Talent Management, HR Analytics, and Data Visualization; coordinated staff development programs, placement activities, academic events, and student council formation.
Duration: June 2023 – Present

Institute Name: SOIL School of Business Design, Gurugram
Job Title: Assistant Professor
Description: Taught HRM, Learning & Development, HR Analytics, and Talent Management; coordinated industry week, mentoring processes, and alumni engagement activities.
Duration: June 2022 – June 2023

Institute Name: Institute of Management, Nirma University
Job Title: Assistant Professor
Description: Taught MBA, IMBA, and BBA courses; coordinated management conclaves, newsletters, HR club activities, student welfare initiatives, and accreditation committees.
Duration: May 2019 – April 2022

Company Name: The Beast Apps Pvt. Ltd.
Job Title: Manager – Human Resource
Duration: Dec 2013 – June 2015

Company Name: Safal Softcom Pvt. Ltd.
Job Title: Manager – Human Resource
Duration: Jan 2013 – Dec 2013

Company Name: Telcoma Technologies Pvt. Ltd.
Job Title: Manager – Human Resource
Duration: Mar 2011 – Dec 2012

Institute Name: Jetking Computer Hardware & Networking Institute
Job Title: Executive – Human Resource & Administration
Duration: Aug 2008 – Nov 2009

Institute Name: Air Hostess Academy Pvt. Ltd.
Job Title: Executive – Presenter & Administration
Duration: July 2007 – June 2008

Educational Summary

Dr. Kaur holds a Ph.D. in HRM from Nirma University, along with an MBA in Human Resource Management and a Bachelor’s in Commerce.
Institution Name: Institute of Management, Nirma University
Degree Title: Doctor of Philosophy (Ph.D.) in HRM
Duration: 2015 – 2019
Field/Description: Research on employer branding, organizational culture, and employee brand equity.

Institution Name: Punjabi University, Patiala
Degree Title: MBA (HRM)
Duration: 2008 – 2010
Field/Description: Human Resource Management

Institution Name: Govt. Bikram College of Commerce, Punjabi University
Degree Title: B.Com
Duration: 2004 – 2007

Publication Summary

Dr. Rajwinder Kaur has published extensively in Scopus Q1/Q2 and ABDC-ranked journals on topics such as employer branding, organizational culture, gig economy commitment, workplace conflict mediation, and HR practices. Her work appears in leading journals including the International Journal of Organizational Analysis, Employee Relations, Journal of Organizational Effectiveness, International Journal of Bank Marketing, and Global Business Review. She has also authored Scopus-indexed book chapters, presented at major international conferences, and published management cases with ET Cases and IMT Case Journal.
PAPER(S) PUBLISHED/ACCEPTED IN JOURNALS

Title: Entrepreneurial Personality and Firm Performance: The Mediating Role of Risk Propensity and Perception in Shaping MSME Performance
Authors: Lal B., Kaur R., Bamel U.
Journal Name: International Journal of Organizational Analysis
Indexed In: Scopus Q1, ABDC B (Emerald Publications)
DOI: https://doi.org/10.1108/IJOA-04-2025-5454
Year: Accepted 2025

Title: Human Resource Professionals as Workplace Conflict Mediators: Insights from the Lived Experiences of HR Managers
Authors: Kaur, R.
Journal Name: Journal of Organizational Effectiveness: People and Performance
Indexed In: Scopus Q2, ABDC B (Emerald Publications)
DOI: https://doi.org/10.1108/JOEPP-01-2025-0021
Year: 2025

Title: Exploring Commitment in the Gig Economy: The Role of Corporate Image, Employee Expectations, and Employer Familiarity
Authors: Kaur, R., Verma, S.
Journal Name: Employee Relations
Indexed In: Scopus Q1, ABDC B (Emerald Publications)
DOI: https://doi.org/10.1108/ER-12-2024-0750
Year: 2025

Title: Employer Attractiveness, Socio-Demographic Variables, and Personality Traits: A Cluster Analysis of Potential Employees
Authors: Pingle, S., Jore, S., & Kaur, R.
Journal Name: Journal of Economics and Management, 47, 299–332
Indexed In: Scopus
DOI: https://doi.org/10.22367/jem.2025.47.12
Year: 2025

Title: Beyond Tipping Points: Critical Mass Theory Through the Lens of Board Gender Diversity
Authors: Kaur, R., Singh K.
Journal Name: International Journal of Organizational Analysis
Indexed In: Scopus Q1, ABDC B (Emerald Publications)
DOI: https://doi.org/10.1108/IJOA-01-2025-5181
Year: 2025

Title: Effect of Organisational Culture on Employer Branding and Resultant Employee Brand Equity in the Private Banking Sector
Authors: Kaur, R., Pingle, S., & Jaiswal, A.
Journal Name: International Journal of Bank Marketing
Indexed In: Scopus Q1, ABDC A, ABS 1 (Emerald Publications)
DOI: https://doi.org/10.1108/IJBM-11-2022-0517
Year: 2024

Title: Does Employer Branding Shake Application Intentions of Potential Employees?
Authors: Verma, S., Kaur, R., & Bhasin, N. K.
Journal Name: Global Business Review
Indexed In: Scopus Q1, ABDC C, ABS 1 (Sage Publications)
DOI: https://doi.org/10.1177/09721509231219148
Year: 2024

Title: Employer Branding at Armed Forces: Current and Potential Employees’ Perspective
Authors: Kaur, R., & Shah, R.
Journal Name: European Journal of Training and Development
Indexed In: Scopus Q1, ABS 1 (Emerald Publications)
DOI: https://doi.org/10.1108/EJTD-03-2019-0043
Year: 2022

Title: HR Initiatives to Establish the New Normal in COVID-19 Scenario
Authors: Kaur, R., & Shah, R.
Journal Name: International Management Review
Indexed In: UGC Care, EBSCO
URL: https://www.researchgate.net/publication/351049692_HR_Initiatives_to_Establish_the_New_Normal_in_COVID-19_Scenario
Year: 2021

Title: Employer Attractiveness: A Comparative Analysis of Professionals & MBA Students’ Perceptions
Authors: Pingle, S. S., & Kaur, R.
Journal Name: Indian Journal of Industrial Relations, 55(1), 153–166
Indexed In: ABDC C
URL: https://www.jstor.org/stable/27124705
Year: 2019

Title: Employer Branding to Clasp Gen Y’ers: Attraction towards Learning and Development Prospects in Indian IT Industry
Authors: Kaur, R., & Shah, R.
Journal Name: Journal of Management Research and Analysis
Indexed In: Indian Citation Index
Year: 2019

Title: Employer Branding in the Indian Armed Forces Context: A Comparative Study of Potential Defence Applicants and Defence Employees
Authors: Kaur, R., & Pingle, S. S.
Journal Name: Vision, 22(2), 199–210
Indexed In: Scopus Q1, ABS 1 (Sage Publications)
DOI: https://doi.org/10.1177/0972262918766143
Year: 2018

Title: Collective Intelligence: Scale Development and Validation
Authors: Kaur, R., & Shah, R.
Journal Name: Journal of Human Behavior in the Social Environment, 28(5), 535–547
Indexed In: Scopus Q1 (Taylor & Francis Publications)
DOI: https://doi.org/10.1080/10911359.2018.1432438
Year: 2018

Title: Knowledge Transmission and Management in Education Sector: A Comparative Study of Private and Public Schools of Punjab
Authors: Kaur, R., & Singh, N.
Journal Name: Towards Excellence (Gujarat University Journal)
Indexed In: UGC Care
URL: https://hrdc.gujaratuniversity.ac.in/Publication/article?id=163
Year: 2018

BOOK CHAPTERS (SCOPUS INDEXED)

Title: Revolutionizing Human Resource Management: The Impact and Integration of ChatGPT in HR Practices
Authors: R. Kaur & R. Shah
Published In: Taylor & Francis AAP Press
Indexed In: Scopus (Accepted)
Year: 2025

Title: Empowered by Diversity: Building Inclusive Tech Workforces through DEIB
Authors: R. Kaur & T. Negi
Published In: Taylor & Francis AAP Press
Indexed In: Scopus (Accepted)
Year: 2025

INTERNATIONAL / NATIONAL CONFERENCE PUBLICATIONS

Title: Employer Branding: The Employer Brand Resonance for the Employees
Authors: R. Kaur
Published In: Nirma International Conference on Management
ISBN: 978-93-87572-21-8
Year: 2018

Title: Effective Business Intelligence for Maximizing Competitive Advantage: A Case of Selected Indian Insurance Companies
Authors: R. Kaur
Published In: Nirma International Conference on Management
ISBN: 978-93-87572-21-8
Year: 2018

Title: Ethnocentrism and Workplace Dynamics
Authors: R. Kaur
Published In: Nirma International Conference on Management
ISBN: 978-93-86256-32-4
Year: 2017

Title: Human Resource Analytics: An Enabler for Workplace Learning Towards Sustainable Organisation Development
Authors: R. Kaur
Published In: Oakbrook Business School National Conference
ISBN: 978-81-933448-4-2
Year: 2017

Title: Who Are Creative: Future Managers or Future Engineers?
Authors: R. Kaur
Published In: AHRD International Conference at IIM Ahmedabad
ISBN: 978-93-5288-411-7
Year: 2017

Title: Ethnocentrism – Is It Good or Bad?
Authors: R. Kaur
Published In: ANVESH Doctoral Conference, Nirma University
ISBN: 978-81-933448-4-2
Year: 2017

Title: Cross-Cultural Training Practices in Ahmedabad (Gujarat, India) Companies
Authors: R. Kaur
Published In: ANVESH Doctoral Conference, Nirma University
ISBN: 978-93-85777-44-8
Year: 2016

CASES PUBLISHED

Title: Nano Plant: Skilled Worker’s Unrest
Authors: R. Kaur
Published In: Global Summit on Management Cases, IIM Raipur
Year: 2017

Title: Shambhu’s Coffee Bar: Journey of an Entrepreneur from a Small Stall to 25+ Outlets
Authors: R. Kaur
Published In: IMT Case Journal
ISSN: 2229-6743
Year: 2018

Academic Events Attended

CONFERENCE PRESENTATIONS

Title: Kirloskar Mechanisation Work: Transforming the Farm Mechanisation in India
Conference: 4th Case Writing Competition and Conference
Organised By: All India Management Association, India Case Research Centre, Delhi
Year: 2024

Title: Unravelling the Mediating Role of Employee Engagement between HR Practices and Firm Performance
Conference: International Conference on Design Thinking and Innovation for Sustainable Management Practices and Solutions
Organised By: SOIL School of Business Design & Royal Roads University, Canada
Year: 2023

Title: Examining the Relationship between Entrepreneur’s Personality Traits and Firm Performance
Conference: Nirma International Conference on Management (NICOM)
Organised By: Nirma University
Year: 2022

Title: Augmented Reality: A Study on Customer Dynamics and Experience
Conference: Nirma International Conference on Management (NICOM)
Organised By: Nirma University
Year: 2022

Title: The Impact of Employer Attractiveness & Familiarity on Affective Commitment (Gig Economy)
Conference: ISDSI-Global Conference
Organised By: IIM Nagpur
Year: 2021

Title: Employer Branding and Application Intentions of Management Graduates
Conference: 1st Pritam Singh Memorial (PRISM) Conference
Organised By:
Year: 2021

Title: HR Initiatives to Establish the New Normal in COVID-19 Scenario
Conference: National Conference
Organised By: Jaipuria Institute of Management, Indore
Year: 2020

Title: Employer Branding to Clasp Gen Y’ers (Learning and Development Prospects)
Conference: International Youth Symposium
Organised By: Gujarat University
Year: 2019

Title: Employee Empowerment: Literature Review
Conference: ANVESH – Doctoral Conference
Organised By: Nirma University
Year: 2018

Title: Employer Branding of Armed Forces
Conference: International Conference on Advances in Business Management
Organised By: SIBM Pune
Year: 2018

Title: Word of Mouse for the Indian Armed Forces’ Employer Branding
Conference: International Youth Symposium
Organised By: Gujarat University
Year: 2018

Title: Consumer Buying Behaviour and Decision-Making Styles (Watches & Cellphones)
Conference: Nirma International Conference on Management
Organised By: Nirma University
Year: 2016

Title: Talent Acquisition Practices in IT Companies in Ahmedabad
Conference: International Conference on Excellence in Research & Education
Organised By: IIM Indore
Year: 2016

WORKSHOP & TRAINING SESSIONS (Conducted/Organised)

Title: Newspaper Reading & Business Communication / Speaking with Clarity
Organised For: SIBM Noida (Staff Development Program)
Year: 2025

Title: Telephone Etiquette
Organised For: SIBM Noida (Staff Development Program)
Year: 2025

Title: Email & Business Writing
Organised For: SIBM Noida (Staff Development Program)
Year: 2025

Title: Job Role Change Training
Organised For: Union Bank of India (100+ Employees), CEEI
Year: 2024

Title: HRM Panel Discussion – “HRM in Changing Times: Strategies for Success”
Organised By: SIBM Noida
Year: 2023

Title: HRM Panel Discussion – “Resilience in Times of Change”
Organised By: SIBM Noida
Year: 2023

Title: Cultivating Leadership from Within
Organised For: Spark Minda Corporation Limited
Year: 2023

Title: HR Analytics Workshop
Organised By: CIM Patna
Year: 2022

Title: HRM Simulations Workshop
Organised By: Institute of Management, Nirma University
Year: 2021

SEMINARS / WORKSHOPS / FDP ATTENDED

Title: FDP on Qualitative Research in Management Studies
Organised By: Symbiosis International University
Year: 2024

Title: FDP on Multivariate Data Analysis
Organised By: Symbiosis International University
Year: 2024

Title: Manuscript-Writing & High-Quality Publishing
Organised By:
Year: 2023

Title: Mediation, Moderation & Process Analysis Workshop
Organised By: Skills Edge
Year:

Title: Curriculum Framework (NEP 2020, OBE, AI Advancements) FDP
Organised By: IQAC, Mar Thoma College for Women + KSHEC
Year: 2023

Title: Publishing in High-quality Journals (Elsevier + Mendeley)
Organised By: Symbiosis International University
Year: 2023

Title: Research Beyond Academia (Taylor & Francis)
Organised By: Taylor & Francis
Year: 2023

Title: AI Tools Workshop
Organised By: Be10X
Year: 2023

Title: 9th Case Method Workshop
Organised By: IIM Calcutta
Year: 2022

Title: Webex Training – E-FDP
Organised By: Institute of Management, Nirma University
Year: 2020

Title: Effective Online Teaching – Orientation Program
Organised By: Institute of Management, Nirma University
Year: 2020

Title: Online Teaching-Learning Process (LMS Training)
Organised By: Institute of Management, Nirma University
Year: 2020

Title: Curriculum Building for Data Science & Business Analytics
Organised By: SAS / LBSIM Delhi
Year: 2018

Title: Structural Equation Modelling Workshop
Organised By: Nirma University (IIM-A Resource Faculty)
Year: 2017

Title: Learning to Teach Online
Organised By: UNSW Sydney (Coursera)
Year: 2020

Title: Qualitative Research Methods Workshop
Organised By: Jaipuria Institute of Management, Indore
Year: 2020

Title: Case Writing Workshop
Organised By: Jaipuria Institute of Management, Indore
Year: 2020

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