Dr. Kumar Anubhav is an Assistant Professor in the area of Entrepreneurship & Strategy at Manipal University Jaipur. He teaches Entrepreneurship, Design Thinking, Strategy, and Business Analytics and is actively involved in teaching, research, and executive training in entrepreneurship, business model innovation, and human-technology interaction. Prior to joining academia, he gained substantial industry experience in project and planning engineering roles at Praj Industries Ltd., Nuberg Engineering Ltd., and The Anup Engineering Ltd. (2015–2019). His doctoral work at the Entrepreneurship Development Institute of India focused on “Leveraging Business Model Innovation in Startups: Factors Influencing New Product Development Performance,” examining how business model innovation and related strategic factors drive new product development performance among Indian startups. He was awarded the Fellow Programme in Management (FPM) in May 2025.
During his doctoral journey, he was closely associated with the Global Entrepreneurship Monitor (GEM) – India Team and continues to serve as a highly rated resource person for international executive training programs sponsored by the Ministry of External Affairs, Government of India (ITEC Division). He specializes in experiential entrepreneurship education and case-based teaching, following the “Stimulate, Educate, and Incubate” approach. He holds a B.Tech in Mechanical Engineering, an M.Tech in Plastic Engineering, and an MBA in Business Analytics. His research has been published in ABDC-B and ABDC-C category journals, and he contributes to sponsored research and policy initiatives, mentors student entrepreneurs, supports postgraduate education, collaborates with doctoral students, and serves as a reviewer for ABDC-listed journals such as the Journal of Cleaner Production, The International Journal of Management Education, and the Journal of Entrepreneurship.
Business, Finance, Economics, & Law → Business →
Entrepreneurship
Business Strategy
Business Education
Business, Finance, Economics, & Law → Sales & Marketing → Market Research →
Quantitative Market Research
Qualitative Market Research
STEM → Engineering →
Mechanical Engineering
STEM → Data Science → Data Analysis →
Business Analytics
Social Science & Humanities → Psychology →
Design Thinking
Functional Expertise → Research →
Research Methodology
Survey Design & Methodology
Gap Analysis
Functional Expertise → Research →
Scientific and Technical Research
Market Research
Systematic Literature Review (SLR)
Secondary Data Collection
Gap Analysis
Fact Checking
Feasibility Study
STEM → Data & AI →
Data Processing
Statistical Analysis
Data Visualization
Data Mining
Data Cleaning
Data Insights
Text Mining & Analytics
Writing & Communication → Writing →
Technical Writing
Dr. Kumar Anubhav combines academic and industry experience across entrepreneurship, strategy, and engineering. He is currently an Assistant Professor at Manipal University Jaipur (since April 2025), teaching Entrepreneurship, Design Thinking, Strategy, and Business Analytics, and contributing to executive training, student entrepreneurship mentoring, and sponsored research and policy initiatives. Before transitioning to academia, he worked as a Planning and Project & Planning Engineer with Praj Industries Ltd., Nuberg Engineering Ltd., and The Anup Engineering Ltd. between 2015 and 2019, gaining substantial experience in project and planning engineering in the manufacturing and engineering sector.
Company Name: Manipal University Jaipur, Jaipur, Rajasthan
Job Title: Assistant Professor
Description: Teaching Entrepreneurship, Design Thinking, Strategy, and Business Analytics; engaged in teaching, research, executive training, mentoring student entrepreneurs, supporting postgraduate education, and contributing to sponsored research and policy initiatives in entrepreneurship, business model innovation, and human-technology interaction.
Duration: April 2025 – Present
Company Name: The Anup Engineering Ltd., Ahmedabad, Gujarat
Job Title: Project & Planning Engineer
Description: Worked in project and planning engineering in a leading engineering firm as part of overall industry experience prior to academia.
Duration: June 2018 – August 2019
Company Name: Nuberg Engineering Ltd., Jhagadia, Bharuch, Gujarat
Job Title: Planning Engineer
Description: Served in planning engineering roles contributing to project and planning activities as part of his industry career.
Duration: August 2017 – May 2018
Company Name: Praj Industries Ltd., Gandhidham, Gujarat
Job Title: Planning Engineer
Description: Worked in planning engineering, forming the foundation of his industry experience between 2015 and 2017.
Duration: March 2015 – August 2017
Dr. Kumar Anubhav holds a Fellow Programme in Management (FPM) in Management from the Entrepreneurship Development Institute of India, with a major in Innovation, Incubation, Cluster and Technology Entrepreneurship and a minor in Entrepreneurship Education & Research, awarded in May 2025. He also holds an MBA in Business Analytics from GLA University (Centre for Distance and Online Education), an M.Tech in Plastic Engineering from the Central Institute of Petrochemicals Engineering & Technology, and a B.Tech in Mechanical Engineering from the School of Engineering, Cochin University of Science and Technology, Kerala.
Institution Name: Entrepreneurship Development Institute of India
Degree Title: Fellow Programme in Management (FPM) – AICTE Approved Doctoral Program
Field/Description: Management
Thesis Title: Leveraging Business Model Innovation in Startups: Factors Influencing New Product Development Performance (Awarded in May 2025)
Area of Research:
• Major – Innovation, Incubation, Cluster and Technology Entrepreneurship
• Minor – Entrepreneurship Education & Research
Duration: 2021 – 2025
Institution Name: GLA University – Centre for Distance and Online Education
Degree Title: MBA (Business Analytics) – 84.7%
Field/Description: Business Analytics
Duration: 2022 – 2024
Institution Name: Central Institute of Petrochemicals Engineering & Technology
Degree Title: M.Tech (Plastic Engineering) – 83.6%
Field/Description: Plastic Engineering
Thesis: Preparation of Polyurethane based Composite with Bidirectional Carbon Fiber Fabrics and Evaluation of its Mechanical Properties.
Duration: 2019 – 2021
Institution Name: School of Engineering, Cochin University of Science and Technology, Kerala
Degree Title: B.Tech
Field/Description: Mechanical Engineering
Duration: 2014 (Year of completion)
Dr. Kumar Anubhav has published research in ABDC-B and ABDC-C listed journals and contributed a Scopus-indexed book chapter. His work spans digital platform capabilities and business model experimentation, entrepreneurship education and technology-empowered systematic literature reviews, smart farming and technology adoption, and the research landscape of digital entrepreneurship, with publications appearing in the Journal of Risk and Financial Management, The International Journal of Management Education, Technology Analysis & Strategic Management, and the Academy of Marketing Studies Journal. He has also co-authored a book chapter on entrepreneurial mindset in a Springer volume on Industry 4.0 and advanced manufacturing.
Title: Digital Platform Capabilities for Transforming Cultural Heritage Business: Exploring the Mediating Role of Business Model Experimentation and Competitive Advantage
Journal: Journal of Risk and Financial Management, 18(5), 265 (ABDC B Category, Scopus Q1)
DOI: https://doi.org/10.3390/jrfm18050265
Publication Date: 2025
Title: Entrepreneurship education in higher education (2002–2022): A technology-empowered systematic literature review
Journal: The International Journal of Management Education, Volume 22, Issue 3 (ABDC C Category, Scopus Q1, SSCI, IF – 6)
DOI: https://doi.org/10.1016/j.ijme.2024.100993
Publication Date: 2024
Title: Smart farming for future: a structural relation analysis of attitude, facilitating condition, economic benefit and government support
Journal: Technology Analysis & Strategic Management, 1–15 (ABDC B Category, Scopus Q2, SSCI, IF – 3.4)
DOI: https://doi.org/10.1080/09537325.2023.2283550
Publication Date: 2023
Title: Research Landscape and Future Research Agenda of Digital Entrepreneurship: A Bibliometric Literature Review
Journal: Academy of Marketing Studies Journal, 26(6), 1–16 (ABDC B)
DOI: https://www.abacademies.org/articles/research-landscape-and-future-research-agendaof-digital-entrepreneurship-a-bibliometric-literature-review-15271.html
Publication Date: 2022
Title: Unraveling Entrepreneurial Mindset: Exploring the Relationship Between Entrepreneurship Education, Intention, and Behavior
Journal: Industry 4.0 and Advanced Manufacturing, Volume 2. I-4AM 2024. Lecture Notes in Mechanical Engineering (Springer, Singapore) – Book Chapter (Scopus)
DOI: https://doi.org/10.1007/978-981-97-6176-0_18
Publication Date: 2025
Research Work Under Review
Title: Social Entrepreneurship, Sustainability, and Innovation – A Systematic Literature Review and Bibliometric Analysis
Status: R2 – Journal of Entrepreneurship
Title: Past, Present, and Future of ESG Reporting in SMEs – A Bibliometric Systematic Literature Review
Status: Under review – Social and Environmental Accountability Journal
Research Work in Progress
Title: New Product Development Performance: Theoretical Foundations and a Conceptual Model
Title: Factors Influencing New Product Development Performance: Insights from India, a Developing Economy
Title: Antecedents of New Product Development Performance: The Mediating Role of Business Model Innovation
Title: Agile Business Model Innovation for Startup Growth: A Sustainability, Marketing, and Design Thinking Perspective