Dr. Hoori Nadir
Assistant Professor, Department of Management, BBD University, Lucknow, Uttar Pradesh, India
IMPARC ID: IMP-MM-MGMT-UP-IND-2026-2295
Profile Summary
Dr. Hoori Nadir is an experienced academician with over 13 years of teaching and mentoring experience in undergraduate and postgraduate management programs. Her expertise spans marketing management, consumer behavior, organizational behavior, and research guidance. She has demonstrated strong communication, problem-solving, and decision-making skills, contributing effectively to student development and academic excellence. Dr. Nadir has also authored books and contributed to research in business management and emerging technologies, including IoT and artificial intelligence applications in marketing.
Subject Matter Expertise
Subject Matter Expertise
Business, Sales & Marketing
• Marketing Strategy
• Digital Marketing
Economics
• Consumer Behavior & Theory
Business
• Human Resources
Business, Sales & Marketing
• Marketing Strategy
• Digital Marketing
Economics
• Consumer Behavior & Theory
Business
• Human Resources
Mentorship Offered
Services Offered
Consulting
• Business Strategy Consulting
• Digital Strategy Consulting
Research
• Market Research
Writing
• Technical Writing
Consulting
• Business Strategy Consulting
• Digital Strategy Consulting
Research
• Market Research
Writing
• Technical Writing
Work Experience Summary
Dr. Hoori Nadir has extensive teaching experience across multiple higher education institutions, serving in roles ranging from Lecturer to Assistant Professor. She has consistently contributed to management education, curriculum delivery, and student mentorship in marketing and business-related subjects.
Work Experience
Company Name: School of Management, BBD University, Lucknow
Job Title: Assistant Professor
Description: Teaching and mentoring in management courses
Duration: August, 2022 – Present
Company Name: Mittal School of Business, Lovely Professional University, Jalandhar
Job Title: Assistant Professor
Description: Academic instruction in business and management
Duration: January, 2022 – May, 2022
Company Name: Eklavya P.G. College, Banda
Job Title: Assistant Professor, Department of Commerce
Description: Teaching commerce subjects and guiding students
Duration: January, 2009 – January, 2020
Company Name: Dr. Gaur Hari Singhania Institute of Management and Research, Kanpur
Job Title: Lecturer in Marketing
Description: Delivered lectures in marketing
Duration: June, 2008 – December, 2008
Company Name: College of Management and Information Technology
Job Title: Full-time Faculty (MBA & BBA)
Description: Teaching management courses
Duration: September, 2005 – September, 2007
Company Name: School of Management, BBD University, Lucknow
Job Title: Assistant Professor
Description: Teaching and mentoring in management courses
Duration: August, 2022 – Present
Company Name: Mittal School of Business, Lovely Professional University, Jalandhar
Job Title: Assistant Professor
Description: Academic instruction in business and management
Duration: January, 2022 – May, 2022
Company Name: Eklavya P.G. College, Banda
Job Title: Assistant Professor, Department of Commerce
Description: Teaching commerce subjects and guiding students
Duration: January, 2009 – January, 2020
Company Name: Dr. Gaur Hari Singhania Institute of Management and Research, Kanpur
Job Title: Lecturer in Marketing
Description: Delivered lectures in marketing
Duration: June, 2008 – December, 2008
Company Name: College of Management and Information Technology
Job Title: Full-time Faculty (MBA & BBA)
Description: Teaching management courses
Duration: September, 2005 – September, 2007
Educational Summary
Dr. Nadir holds a strong academic background in commerce, business administration, marketing, and economics, culminating in a PhD focused on organizational behavior in the banking sector.
Education
Institution Name: Kolhan University, Chaibasa
Degree Title: PhD
Field/Description: Commerce and Business Management
Duration: 2022
Institution Name: C.S.J.M University, Kanpur
Degree Title: MPhil
Field/Description: Business Administration
Duration: 2008
Institution Name: College of Management Studies, U.P. Technical University, Lucknow
Degree Title: MBA
Field/Description: Marketing
Duration: Not specified
Institution Name: Indira Gandhi National Open University (IGNOU)
Degree Title: M.Com
Field/Description: Commerce
Duration: Not specified
Institution Name: Rajrishi Tandon Open University, Allahabad
Degree Title: Post Graduate Diploma
Field/Description: Journalism and Mass Communication
Duration: Not specified
Institution Name: Indira Gandhi National Open University, New Delhi
Degree Title: Post Graduate Diploma
Field/Description: International Business Operations
Duration: Not specified
Institution Name: Rajrishi Tandon Open University, Allahabad
Degree Title: Masters
Field/Description: Economics
Duration: Not specified
Institution Name: Kolhan University, Chaibasa
Degree Title: PhD
Field/Description: Commerce and Business Management
Duration: 2022
Institution Name: C.S.J.M University, Kanpur
Degree Title: MPhil
Field/Description: Business Administration
Duration: 2008
Institution Name: College of Management Studies, U.P. Technical University, Lucknow
Degree Title: MBA
Field/Description: Marketing
Duration: Not specified
Institution Name: Indira Gandhi National Open University (IGNOU)
Degree Title: M.Com
Field/Description: Commerce
Duration: Not specified
Institution Name: Rajrishi Tandon Open University, Allahabad
Degree Title: Post Graduate Diploma
Field/Description: Journalism and Mass Communication
Duration: Not specified
Institution Name: Indira Gandhi National Open University, New Delhi
Degree Title: Post Graduate Diploma
Field/Description: International Business Operations
Duration: Not specified
Institution Name: Rajrishi Tandon Open University, Allahabad
Degree Title: Masters
Field/Description: Economics
Duration: Not specified
Awards & Recognition
Dr. Nadir has completed multiple professional courses in marketing and communication and holds membership in a recognized academic association.
Certifications
Title: Brand Management (Swayam Course)
Issued By: Swayam
Issue Date: Not specified
Title: Business Communication (Swayam Course)
Issued By: Swayam
Issue Date: Not specified
Title: Services Marketing and Supply Chain Management (Swayam Course)
Issued By: Swayam
Issue Date: Not specified
Title: Brand Management (Swayam Course)
Issued By: Swayam
Issue Date: Not specified
Title: Business Communication (Swayam Course)
Issued By: Swayam
Issue Date: Not specified
Title: Services Marketing and Supply Chain Management (Swayam Course)
Issued By: Swayam
Issue Date: Not specified
Publication Summary
Dr. Nadir has contributed to academic literature through authored and co-authored books and holds a granted patent, reflecting her engagement in research and innovation.
Publications
Title: Books on Industrial Management, Digital Marketing, Human Psychology
Journal: Not specified
DOI: Not available
Publication Date: Not specified
Title: Incorporating Sustainability into Business Management (Co-authored edited book)
Journal: Not specified
DOI: Not available
Publication Date: Not specified
Title: Role of IoT and E-Marketing for Cost Optimization in Online Shopping (Patent Granted)
Journal: Not applicable
DOI: Not available
Publication Date: Not specified
Title: The Use of Artificial Intelligence in Tourism Industry in India (Patent Filed)
Journal: Not applicable
DOI: Not available
Publication Date: Not specified
Title: Books on Industrial Management, Digital Marketing, Human Psychology
Journal: Not specified
DOI: Not available
Publication Date: Not specified
Title: Incorporating Sustainability into Business Management (Co-authored edited book)
Journal: Not specified
DOI: Not available
Publication Date: Not specified
Title: Role of IoT and E-Marketing for Cost Optimization in Online Shopping (Patent Granted)
Journal: Not applicable
DOI: Not available
Publication Date: Not specified
Title: The Use of Artificial Intelligence in Tourism Industry in India (Patent Filed)
Journal: Not applicable
DOI: Not available
Publication Date: Not specified