Dr. Yogesh Vaishnaw
Assistant Professor and Head of the Department of Journalism & Mass Communication, Kalinga University, Chhattisgarh
IMPARC ID: IMP-MM-J&MC-CG-IND-2025-2181
Profile Summary
Dr. Yogesh Vaishnaw is an academic and media professional with seven years of combined experience in academia and the media industry. He currently serves as Assistant Professor and Head of the Department of Journalism & Mass Communication at Kalinga University, Chhattisgarh. He holds a Ph.D. in Mass Communication from Guru Ghasidas Vishwavidyalaya and is UGC NET qualified in Journalism & Mass Communication. His academic credentials also include an M.Phil. (Gold Medal), M.Sc. in Electronic Media, and a Bachelor’s degree in Mass Communication (Gold Medal).
Dr. Vaishnaw has previously served as Assistant Professor at Amity University Chhattisgarh and as Assistant Professor (Adhoc) at Guru Ghasidas University. In addition to academia, he has professional media experience as a Sub-Editor at Dainik Bhaskar and as a Content Manager. He has been invited as a subject expert by central and state universities and has received a fellowship for independent journalism from the National Foundation for India (NFI).
His research interests include media studies, digital media, science communication, reputation risk, social media, community communication, and journalism practices. Dr. Vaishnaw has published multiple research papers in UGC CARE–listed journals, presented papers at national and international conferences, contributed book chapters, served as an editorial member of academic publications, and published bylines in leading newspapers and magazines. He is also actively involved in documentary filmmaking and television news production.
Subject Matter Expertise
Media, Communication & Design –> Journalism –>
• Mass Communication
• Digital Media
• Science Communication
• Media Studies
• Mass Communication
• Digital Media
• Science Communication
• Media Studies
Mentorship Offered
Consulting →
• Digital Strategy Consulting
• Business Strategy Consulting
Research →
• Scientific and Technical Research
• Market Research
• Systematic Literature Review
Writing →
• Media Writing
• Technical Writing
• Digital Strategy Consulting
• Business Strategy Consulting
Research →
• Scientific and Technical Research
• Market Research
• Systematic Literature Review
Writing →
• Media Writing
• Technical Writing
Work Experience Summary
Dr. Yogesh Vaishnaw has developed a career that integrates academic teaching, research, editorial responsibilities, and professional journalism. His experience spans leadership roles in higher education, newsroom operations, content management, and media research.
Institution Name: Kalinga University, Chhattisgarh
Job Title: Assistant Professor & Head, Department of Journalism & Mass Communication
Description: Teaching, departmental leadership, research, and academic administration
Duration: March 2024 – Present
Institution Name: Amity University, Chhattisgarh
Job Title: Assistant Professor
Description: Teaching, editorial responsibilities, placement coordination
Duration: October 2022 – February 2024
Institution Name: Guru Ghasidas University, Bilaspur, Chhattisgarh
Job Title: Assistant Professor (Adhoc)
Description: Teaching and academic duties in mass communication
Duration: July 2017 – April 2019
Organization Name: Content Manager
Description: Content planning and management
Duration: July 2016 – June 2017
Organization Name: Dainik Bhaskar, Raipur, Chhattisgarh
Job Title: Sub-Editor
Description: News editing and editorial operations
Duration: June 2014 – June 2016
Organization Name: Media Organization (Editorial Department)
Job Title: Intern
Description: Editorial internship
Duration: July 2013
Job Title: Assistant Professor & Head, Department of Journalism & Mass Communication
Description: Teaching, departmental leadership, research, and academic administration
Duration: March 2024 – Present
Institution Name: Amity University, Chhattisgarh
Job Title: Assistant Professor
Description: Teaching, editorial responsibilities, placement coordination
Duration: October 2022 – February 2024
Institution Name: Guru Ghasidas University, Bilaspur, Chhattisgarh
Job Title: Assistant Professor (Adhoc)
Description: Teaching and academic duties in mass communication
Duration: July 2017 – April 2019
Organization Name: Content Manager
Description: Content planning and management
Duration: July 2016 – June 2017
Organization Name: Dainik Bhaskar, Raipur, Chhattisgarh
Job Title: Sub-Editor
Description: News editing and editorial operations
Duration: June 2014 – June 2016
Organization Name: Media Organization (Editorial Department)
Job Title: Intern
Description: Editorial internship
Duration: July 2013
Educational Summary
Dr. Vaishnaw has a strong academic foundation in journalism, mass communication, and electronic media, supported by national eligibility qualification and academic distinctions.
Institution Name: Guru Ghasidas Vishwavidyalaya, Bilaspur, Chhattisgarh
Degree: Ph.D.
Field / Specialization: Mass Communication
Duration: Awarded 2023
Institution Name: University Grants Commission (UGC – CBSE)
Qualification: UGC NET
Field: Journalism & Mass Communication
Duration: Qualified 2017
Institution Name: Kushabhau Thakre Patrakarita Avam Janasanchar Vishwavidyalaya, Raipur, Chhattisgarh
Degree: M.Phil.
Field / Specialization: Mass Communication
Duration: 2016
Institution Name:Makhanlal Chaturvedi National University of Journalism and Communication, Bhopal, Madhya Pradesh
Degree: M.Sc.
Field / Specialization: Electronic Media
Duration: 2014
Institution Name: Guru Ghasidas Vishwavidyalaya, Bilaspur, Chhattisgarh
Degree: B.A. (Honours)
Field / Specialization: Mass Communication
Duration: 2012
Degree: Ph.D.
Field / Specialization: Mass Communication
Duration: Awarded 2023
Institution Name: University Grants Commission (UGC – CBSE)
Qualification: UGC NET
Field: Journalism & Mass Communication
Duration: Qualified 2017
Institution Name: Kushabhau Thakre Patrakarita Avam Janasanchar Vishwavidyalaya, Raipur, Chhattisgarh
Degree: M.Phil.
Field / Specialization: Mass Communication
Duration: 2016
Institution Name:Makhanlal Chaturvedi National University of Journalism and Communication, Bhopal, Madhya Pradesh
Degree: M.Sc.
Field / Specialization: Electronic Media
Duration: 2014
Institution Name: Guru Ghasidas Vishwavidyalaya, Bilaspur, Chhattisgarh
Degree: B.A. (Honours)
Field / Specialization: Mass Communication
Duration: 2012
Publications
Dr. Vaishnaw has published research articles in UGC CARE–I and CARE–II journals, contributed chapters to edited volumes, and served on editorial teams for academic publications.
Title: Managing Reputational Risk in the Digital Era: Insights and Applicability of Reputational Risk Insurance in India
Journal: African Journal of Biomedical Research
Link: https://africanjournalofbiomedicalresearch.com/index.php/AJBR/article/view/3904
Indexing: UGC CARE – II
Title: The Significance of Science Communication in Indian News Publications: A Decade of Disseminating Discoveries and Inventions
Journal: Communication, Media and Narratives
Link: https://magellanes.com/index.php/CMN/article/view/670
Indexing: UGC CARE – II
Title: Reputation Risk and Adverse Media Exposure: Corporate Mitigation Strategies and Insurance Safeguards
Journal: REDVET – Revista Electrónica de Veterinaria
DOI:https://doi.org/10.69980/redvet.v25i1.917
Indexing: UGC CARE – II
Journal: African Journal of Biomedical Research
Link: https://africanjournalofbiomedicalresearch.com/index.php/AJBR/article/view/3904
Indexing: UGC CARE – II
Title: The Significance of Science Communication in Indian News Publications: A Decade of Disseminating Discoveries and Inventions
Journal: Communication, Media and Narratives
Link: https://magellanes.com/index.php/CMN/article/view/670
Indexing: UGC CARE – II
Title: Reputation Risk and Adverse Media Exposure: Corporate Mitigation Strategies and Insurance Safeguards
Journal: REDVET – Revista Electrónica de Veterinaria
DOI:https://doi.org/10.69980/redvet.v25i1.917
Indexing: UGC CARE – II
Academic Events Attended
Paper Presented in International Conferences
Title: Life after Displacement: A Case Study of Baiga Tribe in Maikal Region of Chhattisgarh
Presented At: Jawaharlal Nehru University (JNU), Delhi
Title: Reawakening Ambedkar’s Vision: The Viksit Bharat Agenda for a Digitized, Just and Self-Reliant Bharat
Presented At: Hidayatullah National Law University (HNLU), Chhattisgarh
Title: Shattering the Glass Ceiling: A Study on the Rise of Women Anchors in Hindi News Channels
Presented At: Guru Ghasidas University, Chhattisgarh
Title: Visual Language as a Medium for Brand Awareness: A Study among North-East Indian Consumers
Presented At: Jagran Lakecity University, Madhya Pradesh
Title: Content Analysis of Digital News Stories Based on Ethno-Medicinal Skills of Baiga Tribes
Presented At: Kurukshetra University, Haryana
Title: Impact Assessment of Awareness Campaign to Prevent COVID-19 among Baiga Tribe Women in Central Indian Region through Mass Communication
Presented At: B.K. Shroff College of Arts & M.H. Shroff College of Commerce, Mumbai, Maharashtra
Title: Influence of Indian Travel YouTubers on Tourism Industries
Presented At: Mohanlal Sukhadia University, Udaipur, Rajasthan
Title: Impact of COVID-19 Pandemic on Education System: A Critical Study of Pedagogical Challenges, New Education Policy and Opportunities
Presented At: Saibalaji International Institute of Management Sciences Research Centre, Maharashtra
Title: Aadivasi Kshetron Mein Jansampark Ke Roop Mein Media: Achanakmar Ke Vishesh Sandarbh Mein
Presented At: Indira Gandhi National Tribal University, Amarkantak, Madhya Pradesh
Paper Presented in National Conferences
Title: Bridging the Gap: Mass Communication Strategies for Enhancing Millets in Chhattisgarh State
Presented At: Govt. Kavyopadhyay Hiralal College, Abhanpur, Raipur
Title: A Critical Analysis on the New Media, Data Protection and Censorship Law
Presented At: Anjaneya University, Chhattisgarh
Title: Samkaalin Hindi Cinema Mein Nayikaon Ka Badalta Swaroop
Presented At: Kushabhau Thakre Patrakarita Avam Janasanchar Vishwavidyalaya
Title: Advertisement Influencing Nationalism
Presented At: Guru Ghasidas University, Chhattisgarh
Title: Hindi Ke Bahuprayukta Roop: Vaigyanikta Avam Sambhavnayein
Presented At: Pandit Sundarlal Sharma Open University
Title: Jansamsyaon Ke Nivaran Mein Opinion Leader Ki Bhoomika
Presented At: Govt. Nehru PG College, Dongargarh
Title: Life after Displacement: A Case Study of Baiga Tribe in Maikal Region of Chhattisgarh
Presented At: Jawaharlal Nehru University (JNU), Delhi
Title: Reawakening Ambedkar’s Vision: The Viksit Bharat Agenda for a Digitized, Just and Self-Reliant Bharat
Presented At: Hidayatullah National Law University (HNLU), Chhattisgarh
Title: Shattering the Glass Ceiling: A Study on the Rise of Women Anchors in Hindi News Channels
Presented At: Guru Ghasidas University, Chhattisgarh
Title: Visual Language as a Medium for Brand Awareness: A Study among North-East Indian Consumers
Presented At: Jagran Lakecity University, Madhya Pradesh
Title: Content Analysis of Digital News Stories Based on Ethno-Medicinal Skills of Baiga Tribes
Presented At: Kurukshetra University, Haryana
Title: Impact Assessment of Awareness Campaign to Prevent COVID-19 among Baiga Tribe Women in Central Indian Region through Mass Communication
Presented At: B.K. Shroff College of Arts & M.H. Shroff College of Commerce, Mumbai, Maharashtra
Title: Influence of Indian Travel YouTubers on Tourism Industries
Presented At: Mohanlal Sukhadia University, Udaipur, Rajasthan
Title: Impact of COVID-19 Pandemic on Education System: A Critical Study of Pedagogical Challenges, New Education Policy and Opportunities
Presented At: Saibalaji International Institute of Management Sciences Research Centre, Maharashtra
Title: Aadivasi Kshetron Mein Jansampark Ke Roop Mein Media: Achanakmar Ke Vishesh Sandarbh Mein
Presented At: Indira Gandhi National Tribal University, Amarkantak, Madhya Pradesh
Paper Presented in National Conferences
Title: Bridging the Gap: Mass Communication Strategies for Enhancing Millets in Chhattisgarh State
Presented At: Govt. Kavyopadhyay Hiralal College, Abhanpur, Raipur
Title: A Critical Analysis on the New Media, Data Protection and Censorship Law
Presented At: Anjaneya University, Chhattisgarh
Title: Samkaalin Hindi Cinema Mein Nayikaon Ka Badalta Swaroop
Presented At: Kushabhau Thakre Patrakarita Avam Janasanchar Vishwavidyalaya
Title: Advertisement Influencing Nationalism
Presented At: Guru Ghasidas University, Chhattisgarh
Title: Hindi Ke Bahuprayukta Roop: Vaigyanikta Avam Sambhavnayein
Presented At: Pandit Sundarlal Sharma Open University
Title: Jansamsyaon Ke Nivaran Mein Opinion Leader Ki Bhoomika
Presented At: Govt. Nehru PG College, Dongargarh