Dr. Pratima Sharma
Assistant Professor, School of Business, Galgotias University, Greater Noida, Noida, Uttar Pradesh
IMPARC ID: IMP-MM-FIN-UP-IND-2025-2128
Profile Summary
Dr. Pratima Sharma is an Assistant Professor (School of Business) at Galgotias University, Greater Noida (Oct 2023–Present). She holds a PhD in Finance (awarded, 2024) and is UGC-NET JRF qualified (2018). Her academic and research focus includes financial management, fintech innovations, and sustainable finance. In her current role, she has delivered 10+ finance and management courses, mentored 30+ MBA theses and 25+ BBA internships/community projects, contributed to NAAC accreditation work (Criteria 6), and coordinated industry-driven courses aligned with NEP 2020. She has published Springer-indexed works and ABDC-listed journal articles, and has received Best Paper Awards for conference presentations.
Subject Matter Expertise
Business, Finance, Economics, & Law → Finance →
– Financial Technology (FinTech)
Business, Finance, Economics, & Law → Economics →
– Sustainable Development
– Behavioural Economics
Software & Programming Languages → →
– Data Analysis Languages
– SPSS
– Financial Technology (FinTech)
Business, Finance, Economics, & Law → Economics →
– Sustainable Development
– Behavioural Economics
Software & Programming Languages → →
– Data Analysis Languages
– SPSS
Mentorship Offered
Consulting →
– Business Strategy Consulting
– Digital Strategy Consulting
Research →
– Scientific and Technical Research
– Gap Analysis
Data & AI →
– Statistical Analysis
– Predictive Modeling
Writing →
– Technical Writing
– Business Strategy Consulting
– Digital Strategy Consulting
Research →
– Scientific and Technical Research
– Gap Analysis
Data & AI →
– Statistical Analysis
– Predictive Modeling
Writing →
– Technical Writing
Work Experience Summary
Since October 2023, Dr. Pratima Sharma has been serving as Assistant Professor at Galgotias University, where she teaches finance and management courses and contributes to administrative and co-curricular responsibilities. She has mentored MBA theses and BBA internships/community projects, supported NAAC accreditation documentation (Criteria 6), and coordinated industry-oriented courses such as MSME Credit & Micro Finance and Managerial Accounting & Control.
Institute Name: Galgotias University, Greater Noida, Uttar Pradesh
Job Title: Assistant Professor, School of Business
Description: Teaching, administrative, and co-curricular responsibilities; delivered more than 10 finance and management courses; mentored over 30 MBA theses and guided 25+ BBA internships and community-based projects; member of NAAC Accreditation Committee (Criterion 6); coordinated industry-oriented courses including MSME Credit & Microfinance and Managerial Accounting & Control; organized academic events, workshops, and student development initiatives.
Duration: October 2023 – Present
Job Title: Assistant Professor, School of Business
Description: Teaching, administrative, and co-curricular responsibilities; delivered more than 10 finance and management courses; mentored over 30 MBA theses and guided 25+ BBA internships and community-based projects; member of NAAC Accreditation Committee (Criterion 6); coordinated industry-oriented courses including MSME Credit & Microfinance and Managerial Accounting & Control; organized academic events, workshops, and student development initiatives.
Duration: October 2023 – Present
Educational Summary
Dr. Pratima Sharma completed a PhD in Finance from Jiwaji University (awarded 2024) and previously earned an M.Com in Economic Administration & Financial Management (EAFM) from the University of Rajasthan (2016) and a B.Com from the University of Rajasthan (2014). She also holds a B.Ed from Maharaja Surajmal Brij University (2019) and completed Intermediate (2011) and Matriculation (2009) from the Rajasthan Board of Secondary Education.
Institution Name: Jiwaji University
Degree Title: Ph.D.
Field/Description: Finance (Ph.D. Awarded)
Duration: 2024
Institution Name: Maharaja Surajmal Brij University (MSBU), Bharatpur, Rajasthan
Degree Title: Bachelor of Education (B.Ed)
Field/Description: Education
Duration: 2019
Institution Name: University of Rajasthan, Jaipur
Degree Title: Master of Commerce (M.Com)
Field/Description: Economic Administration & Financial Management (EAFM)
Duration: 2016
Institution Name: University of Rajasthan, Jaipur
Degree Title: Bachelor of Commerce (B.Com)
Field/Description: Commerce
Duration: 2014
Institution Name: Rajasthan Board of Secondary Education, Ajmer
Degree Title: Intermediate
Field/Description: Intermediate Education
Duration: 2011
Institution Name: Rajasthan Board of Secondary Education, Ajmer
Degree Title: Matriculation
Field/Description: Secondary Education
Duration: 2009
Degree Title: Ph.D.
Field/Description: Finance (Ph.D. Awarded)
Duration: 2024
Institution Name: Maharaja Surajmal Brij University (MSBU), Bharatpur, Rajasthan
Degree Title: Bachelor of Education (B.Ed)
Field/Description: Education
Duration: 2019
Institution Name: University of Rajasthan, Jaipur
Degree Title: Master of Commerce (M.Com)
Field/Description: Economic Administration & Financial Management (EAFM)
Duration: 2016
Institution Name: University of Rajasthan, Jaipur
Degree Title: Bachelor of Commerce (B.Com)
Field/Description: Commerce
Duration: 2014
Institution Name: Rajasthan Board of Secondary Education, Ajmer
Degree Title: Intermediate
Field/Description: Intermediate Education
Duration: 2011
Institution Name: Rajasthan Board of Secondary Education, Ajmer
Degree Title: Matriculation
Field/Description: Secondary Education
Duration: 2009
Publications
Dr. Pratima Sharma has published Springer book chapters and conference proceedings (2025) and multiple journal articles spanning financial literacy, behavioral biases, green finance, consumer behavior, and investment perception, including ABDC-listed publications. One additional paper on social media and machine learning for cryptocurrency price forecasting is noted as being accepted for Taylor & Francis.
Title: Artificial Intelligence & Machine Learning in Construction
Journal: Handbook of Construction Project Management (Springer)
Publication Date: 2025
Title: Artificial Intelligence in Consumer Buying Behaviour: A Study of Social Commerce
Journal: Proceedings of the 2nd International Conference on Sustainable Business Practices and Innovative Models (ICSBPIM), Springer
Publication Date: 2025
Title: Exploring the Role of Financial Literacy in Mitigating Selective Behavioral Biases in Investment Decisions
Journal: Journal of Informatics Education and Research, Vol. 5, Issue 2 (ABDC – C)
Publication Date: 2025
Title: Youthful Grown-ups’ Perception about Savings and Investment with Financial Literacy
Journal: World Journal of Management and Economics, Vol. 15, Issue 6 (ABDC – C)
Publication Date: 2022
Title: A Study of COVID-19 on Consumption Pattern of Householders
Journal: Shodh Sanchar Bulletin (UGC CARE Listed)
Title: Green Finance: An Emerging Form of Sustainable Development in India
Journal: Pankhuri – Peer Reviewed / Refereed Research Journal
Title: Perceptual Study on MSMEs within the Purview of Atmanirbhar Bharat Campaign
Journal: Atmanirbhar Bharat (Self-Reliant India through Government Schemes: A Prospect Appraisal) – Edited Book Chapter
Title: Digital Market Advertising
Journal: International Journal of Research & Analytical Reviews (IJRAR)
Title: The Study on Commodity Trading Analysis and Investor’s Perception
Journal: International Journal of Scientific Research in Engineering & Management (IJSREM)
Title: Integration of Social Media and Machine Learning to Enhance Cryptocurrency Price Forecasting
Journal: Taylor & Francis (Accepted / In Press)
Journal: Handbook of Construction Project Management (Springer)
Publication Date: 2025
Title: Artificial Intelligence in Consumer Buying Behaviour: A Study of Social Commerce
Journal: Proceedings of the 2nd International Conference on Sustainable Business Practices and Innovative Models (ICSBPIM), Springer
Publication Date: 2025
Title: Exploring the Role of Financial Literacy in Mitigating Selective Behavioral Biases in Investment Decisions
Journal: Journal of Informatics Education and Research, Vol. 5, Issue 2 (ABDC – C)
Publication Date: 2025
Title: Youthful Grown-ups’ Perception about Savings and Investment with Financial Literacy
Journal: World Journal of Management and Economics, Vol. 15, Issue 6 (ABDC – C)
Publication Date: 2022
Title: A Study of COVID-19 on Consumption Pattern of Householders
Journal: Shodh Sanchar Bulletin (UGC CARE Listed)
Title: Green Finance: An Emerging Form of Sustainable Development in India
Journal: Pankhuri – Peer Reviewed / Refereed Research Journal
Title: Perceptual Study on MSMEs within the Purview of Atmanirbhar Bharat Campaign
Journal: Atmanirbhar Bharat (Self-Reliant India through Government Schemes: A Prospect Appraisal) – Edited Book Chapter
Title: Digital Market Advertising
Journal: International Journal of Research & Analytical Reviews (IJRAR)
Title: The Study on Commodity Trading Analysis and Investor’s Perception
Journal: International Journal of Scientific Research in Engineering & Management (IJSREM)
Title: Integration of Social Media and Machine Learning to Enhance Cryptocurrency Price Forecasting
Journal: Taylor & Francis (Accepted / In Press)
Academic Events Attended
Event: International Conference on “Digital Technologies for Business Excellence and Sustainable Development and Creating Viksit Bharat @2047”
Paper Presented: Financial Technology & Financial Inclusion: The Mediating Role of Digital Literacy & Moderating Role of Trust – A PLS SEM Approach
Organized By: Department of Management Studies & Industrial Engineering, IIT (ISM) Dhanbad
Year: 2025
Event: International Conference on “FinTech Innovation & Digital Financial Practices: A Way towards Sustainable Development”
Paper Presented: The Role of FinTech Innovations in Promoting Sustainable Finance
Organized By: Department of Management Studies, MNIT Jaipur in collaboration with ICSSR
Year: 2025
Event: National Conference on “Viksit Bharat 2047: Reimagining Management and Business Practices in the Age of AI”
Paper Presented: Role of AI in Social Media Credit Scoring: Ethical Considerations
Organized By: Maitreyi College, University of Delhi (Sponsored by ICSSR)
Achievement: Best Paper Award
Year: 2025
Event: Workshop on “Mastering Artificial Intelligence and Machine Learning for Research: Advanced Tools & Strategies”
Theme: Agribusiness, Manufacturing, and Services Sector
Organized By: Indian Institute of Plantation Management, Bengaluru
Year: 2025
Event: International Conference on “The Role of Innovation, Entrepreneurship & Management for Sustainable Development (ICRIEMSD-2024)”
Paper Presented: Green Finance Initiatives: A Way to Sustainable Investments
Organized By: School of Management, O.P. Jindal University, Raigarh
Year: 2024
Event: International Value-Added Programme (8 Days / 32 Hours) on “Transforming India Entrepreneurial Evolution for Viksit Bharat @2047”
Organized By: Faculty of Management, MJPRU, Bareilly in collaboration with Rohilkhand Incubation Foundation
Year: 2024
Event: International Conference on “Re-imagining Businesses: Leveraging Technology & Green Practices (IC-MGMT-2023)”
Paper Presented: Showrooming & Webrooming Research Framework: A Bibliometric Analysis & Future Research Directions
Organized By: Gurugram University (India) & Valparaiso University (USA)
Year: 2023
Event: National Seminar on “Industry 4.0: Emerging Challenges, Opportunities and the Way Ahead – SUSPIRÉ 2023”
Paper Presented: Mediating Effect of Investor’s Information Behaviour and Risk Propensity on Sustainable Investment: A Smart PLS 4 Approach
Organized By: Institute of Technology and Management (ITM) Gwalior in association with Jiwaji University & Indian Accounting Association
Achievement: Best Paper Award
Year: 2023
Event: International Conference on “Emerging Technologies and Retrofitting Strategies for Sustainable Environment”
Paper Presented: Green Finance: An Emerging Form of Sustainable Development in India
Organized By: IQAC, Government College Dholpur
Year: 2023
Event: National Conference on “Emerging Trends in Engineering, Science and Management”
Paper Presented: Digital Learning: A Tincture for Adaptive Learners
Organized By: MDU Rohtak
Year: 2022
Event: International Webinar on “Financial Literacy”
Organized By: Department of Commerce, VMM College, Rohtak
Year: 2021
Event: National Webinar on “Impact of COVID-19 on Indian Economy”
Paper Presented: Impact of COVID-19 on Consumption Pattern of Householders
Organized By: Indian Accounting Association, Gwalior Branch
Year: 2020
Event: National Webinar on “Digital Transformation – A Way of Self-Reliant Indian Economy”
Organized By: Department of Management, GTB Khalsa College, Jabalpur (M.P.)
Year: 2020
Event: Webinar on “The Art of Writing Research Papers”
Organized By: IQAC, Mar Athanasius College, Kerala
Year: 2020
Event: National Conference on “Statistics for Humanities and Social Sciences: Recent Trends and Advancements”
Organized By: University of Rajasthan, Jaipur
Year: 2018
Paper Presented: Financial Technology & Financial Inclusion: The Mediating Role of Digital Literacy & Moderating Role of Trust – A PLS SEM Approach
Organized By: Department of Management Studies & Industrial Engineering, IIT (ISM) Dhanbad
Year: 2025
Event: International Conference on “FinTech Innovation & Digital Financial Practices: A Way towards Sustainable Development”
Paper Presented: The Role of FinTech Innovations in Promoting Sustainable Finance
Organized By: Department of Management Studies, MNIT Jaipur in collaboration with ICSSR
Year: 2025
Event: National Conference on “Viksit Bharat 2047: Reimagining Management and Business Practices in the Age of AI”
Paper Presented: Role of AI in Social Media Credit Scoring: Ethical Considerations
Organized By: Maitreyi College, University of Delhi (Sponsored by ICSSR)
Achievement: Best Paper Award
Year: 2025
Event: Workshop on “Mastering Artificial Intelligence and Machine Learning for Research: Advanced Tools & Strategies”
Theme: Agribusiness, Manufacturing, and Services Sector
Organized By: Indian Institute of Plantation Management, Bengaluru
Year: 2025
Event: International Conference on “The Role of Innovation, Entrepreneurship & Management for Sustainable Development (ICRIEMSD-2024)”
Paper Presented: Green Finance Initiatives: A Way to Sustainable Investments
Organized By: School of Management, O.P. Jindal University, Raigarh
Year: 2024
Event: International Value-Added Programme (8 Days / 32 Hours) on “Transforming India Entrepreneurial Evolution for Viksit Bharat @2047”
Organized By: Faculty of Management, MJPRU, Bareilly in collaboration with Rohilkhand Incubation Foundation
Year: 2024
Event: International Conference on “Re-imagining Businesses: Leveraging Technology & Green Practices (IC-MGMT-2023)”
Paper Presented: Showrooming & Webrooming Research Framework: A Bibliometric Analysis & Future Research Directions
Organized By: Gurugram University (India) & Valparaiso University (USA)
Year: 2023
Event: National Seminar on “Industry 4.0: Emerging Challenges, Opportunities and the Way Ahead – SUSPIRÉ 2023”
Paper Presented: Mediating Effect of Investor’s Information Behaviour and Risk Propensity on Sustainable Investment: A Smart PLS 4 Approach
Organized By: Institute of Technology and Management (ITM) Gwalior in association with Jiwaji University & Indian Accounting Association
Achievement: Best Paper Award
Year: 2023
Event: International Conference on “Emerging Technologies and Retrofitting Strategies for Sustainable Environment”
Paper Presented: Green Finance: An Emerging Form of Sustainable Development in India
Organized By: IQAC, Government College Dholpur
Year: 2023
Event: National Conference on “Emerging Trends in Engineering, Science and Management”
Paper Presented: Digital Learning: A Tincture for Adaptive Learners
Organized By: MDU Rohtak
Year: 2022
Event: International Webinar on “Financial Literacy”
Organized By: Department of Commerce, VMM College, Rohtak
Year: 2021
Event: National Webinar on “Impact of COVID-19 on Indian Economy”
Paper Presented: Impact of COVID-19 on Consumption Pattern of Householders
Organized By: Indian Accounting Association, Gwalior Branch
Year: 2020
Event: National Webinar on “Digital Transformation – A Way of Self-Reliant Indian Economy”
Organized By: Department of Management, GTB Khalsa College, Jabalpur (M.P.)
Year: 2020
Event: Webinar on “The Art of Writing Research Papers”
Organized By: IQAC, Mar Athanasius College, Kerala
Year: 2020
Event: National Conference on “Statistics for Humanities and Social Sciences: Recent Trends and Advancements”
Organized By: University of Rajasthan, Jaipur
Year: 2018
Faculty Development Programme (FDP)
Programme: AICTE–VAANI Workshop on Innovative Strategies for Sustainable Environmental Management and Climate Change Mitigation (Punjabi Language)
Organized By: Galgotias College of Engineering & Technology (AICTE–VAANI Scheme)
Duration: 04–05 December 2025
Year: 2025
Programme: AICTE–VAANI Workshop on Innovative Strategies for Sustainable Environmental Management and Climate Change Mitigation (Punjabi Language)
Organized By: Galgotias College of Engineering & Technology (AICTE–VAANI Scheme)
Duration: 04–05 December 2025
Year: 2025